{"id":23728,"date":"2025-08-11T18:40:17","date_gmt":"2025-08-11T18:40:17","guid":{"rendered":"https:\/\/certifeka-edu.com\/programs\/research-for-strategic-development-professional-certificate\/lessons\/lesson-5-case-study-on-data-visualisation\/"},"modified":"2025-08-21T15:18:38","modified_gmt":"2025-08-21T15:18:38","slug":"lesson-5-case-study-on-data-visualisation","status":"publish","type":"lesson","link":"https:\/\/certifeka-edu.com\/ar\/programs\/research-for-strategic-development-professional-certificate\/lessons\/lesson-5-case-study-on-data-visualisation\/","title":{"rendered":"Lesson 5: Case study on Data visualisation"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"23728\" class=\"elementor elementor-23728\" wpc-filter-elementor-widget=\"1\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ab1904 e-con-full e-flex e-con e-parent\" data-id=\"4ab1904\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div 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https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/04\/logos-png-01-296x57-1-42x50.png 42w\" sizes=\"(max-width: 96px) 100vw, 96px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-858960e e-con-full e-flex e-con e-child\" data-id=\"858960e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9447d5d exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"9447d5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lesson 5: Data visualisation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41ace71 e-flex e-con-boxed e-con e-parent\" data-id=\"41ace71\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-95b6431 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"95b6431\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Case study on Data visualisation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-949fea9 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"949fea9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1.png\" class=\"attachment-large size-large wp-image-25676\" alt=\"\" srcset=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1.png 512w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1-410x410.png 410w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1-300x300.png 300w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1-150x150.png 150w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1-12x12.png 12w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/CaseStudy-1-50x50.png 50w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a63b956 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-heading\" data-id=\"a63b956\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Data Visualization at Uber<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce6741 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-image\" data-id=\"5ce6741\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"168\" src=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/Uber.png\" class=\"attachment-large size-large wp-image-26846\" alt=\"\" srcset=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/Uber.png 300w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/Uber-18x10.png 18w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/08\/Uber-89x50.png 89w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9548f08 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"9548f08\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><span style=\"color: #000080;\">Uber is a ride-sharing service that allows users to request a driver on their phone. The app can be downloaded on any smartphone, and it uses GPS to locate the user, who is then connected with a nearby driver.<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7766ad0 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"7766ad0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><span style=\"color: #000080;\">Uber&#8217;s data visualization team uses this data to better understand how users are using their service&#8212;and how they can improve it.<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-534c138 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"534c138\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><span style=\"color: #000080;\">Uber&#8217;s data visualization team is responsible for making sense of all kinds of information:<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-180b309 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"180b309\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><span style=\"color: #000080;\">where customers are requesting rides, which drivers are picking up the most passengers and when, where the most people are waiting for rides, etc. They use this information to help them optimize their business model<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85a63d5 exad-sticky-section-no exad-glass-effect-no elementor-widget elementor-widget-text-editor\" data-id=\"85a63d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><span style=\"color: #000080;\">for example, by changing the pricing model based on demand or adding more drivers at certain times of day when there are high spikes in activity.<\/span><\/h5><h5><span style=\"color: #000080;\">Uber also uses data visualization to make sure that its drivers are safe, efficient, and well-prepared for rides.<\/span><\/h5><h5><span style=\"color: #000080;\">When a user accepts a ride request, they can see their location on a map as well as an estimated fare before accepting it.<\/span><\/h5><h5><span style=\"color: #000080;\">This helps them know what kind of ride they&#8217;re getting into beforehand so they can make an informed decision about whether or not they want to accept it.<\/span><\/h5><h5><span style=\"color: #000080;\">In addition, Uber uses data visualization to make sure that its drivers are well-informed about customers&#8217; needs whenever possible because this helps them serve those customers better while ensuring that they&#8217;re not wasting money on gas or other resources when there aren&#8217;t enough passengers around at any given time.<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"comment_status":"open","ping_status":"closed","template":"","class_list":["post-23728","lesson","type-lesson","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lesson 5: Case study on Data visualisation - Certifeka-edu<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/certifeka-edu.com\/ar\/programs\/research-for-strategic-development-professional-certificate\/lessons\/lesson-5-case-study-on-data-visualisation\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lesson 5: Case study on Data visualisation - Certifeka-edu\" \/>\n<meta property=\"og:description\" content=\"Lesson 5: Data visualisation Case study on Data visualisation Data Visualization at Uber Uber is a ride-sharing service that allows users to request a driver on their phone. 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