{"id":36808,"date":"2025-09-29T11:39:09","date_gmt":"2025-09-29T11:39:09","guid":{"rendered":"https:\/\/certifeka-edu.com\/programs\/strategic-marketing-professional-certificate\/lessons\/lesson-3-how-can-researchers-measure-the-obtained-results-3\/"},"modified":"2025-09-29T11:39:09","modified_gmt":"2025-09-29T11:39:09","slug":"lesson-3-how-can-researchers-measure-the-obtained-results-3","status":"publish","type":"lesson","link":"https:\/\/certifeka-edu.com\/ar\/programs\/strategic-marketing-professional-certificate\/lessons\/lesson-3-how-can-researchers-measure-the-obtained-results-3\/","title":{"rendered":"lesson 3: How can researchers measure the obtained results?"},"content":{"rendered":"

\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

Lesson 3: Micro Environmental scanning<\/h2>\n

How can researchers measure the obtained results?<\/h3>\n

The only quantitative data that will be obtained is age, sex, profession, and the number of interviewees because the rest are emotions and experiences that have been transmitted to us by the interlocutors.<\/h5>\n
For this, there is a tool called empathy map that forces us to put ourselves in the place of our clientele with the aim of being able to identify, really, the characteristics that will allow us to make a better adjustment between our products or services and their needs or interests.<\/h5>\n
When the research has been carefully planned, the hypotheses have been adequately defined and the indicated collection method has been used, the interpretation is usually carried out easily and successfully.\u00a0<\/h5>\n
What follows after conducting market research?<\/h5>","protected":false},"comment_status":"open","ping_status":"closed","template":"","class_list":["post-36808","lesson","type-lesson","status-publish","hentry"],"yoast_head":"\nlesson 3: How can researchers measure the obtained results? - Certifeka-edu<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/certifeka-edu.com\/ar\/programs\/strategic-marketing-professional-certificate\/lessons\/lesson-3-how-can-researchers-measure-the-obtained-results-3\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"lesson 3: How can researchers measure the obtained results? - Certifeka-edu\" \/>\n<meta property=\"og:description\" content=\"Lesson 3: Micro Environmental scanning How can researchers measure the obtained results? 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