{"id":46530,"date":"2025-11-19T14:01:28","date_gmt":"2025-11-19T14:01:28","guid":{"rendered":"https:\/\/certifeka-edu.com\/programs\/strategic-planning-professional-certificate-4\/lessons\/lesson-7-apple-case-study-4\/"},"modified":"2025-11-19T14:01:28","modified_gmt":"2025-11-19T14:01:28","slug":"lesson-7-apple-case-study-4","status":"publish","type":"lesson","link":"https:\/\/certifeka-edu.com\/ar\/programs\/strategic-planning-module\/lessons\/lesson-7-apple-case-study-4\/","title":{"rendered":"Lesson 7 : Apple Case study"},"content":{"rendered":"

\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

Lesson 7: Profit Market Share<\/h2>\n

Apple Case study<\/h3>\n

\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n

Apple’s market share for China’s smartphone market share fell 16% between 2018 and 2019, mostly due to lower iPhones sales. Existing trade tensions between the U.S. and China risk tariffs which can increase the cost of goods and impact the gross margin.1 Apple sales were down in China again in 2020, losing another 8% in market share, due to decreased sales in iPhones and a weak foreign currency rate relative to the U.S. dollar.<\/h5>","protected":false},"comment_status":"open","ping_status":"closed","template":"","class_list":["post-46530","lesson","type-lesson","status-publish","hentry"],"yoast_head":"\nLesson 7 : Apple Case study - Certifeka-edu<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/certifeka-edu.com\/ar\/programs\/strategic-planning-module\/lessons\/lesson-7-apple-case-study-4\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lesson 7 : Apple Case study - Certifeka-edu\" \/>\n<meta property=\"og:description\" content=\"Lesson 7: Profit Market Share Apple Case study Apple’s market share for China’s smartphone market share fell 16% between 2018 and 2019, mostly due to lower iPhones sales. Existing trade tensions between the U.S. and China risk tariffs which can increase the cost of goods and impact the gross margin.1 Apple sales were down in […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/certifeka-edu.com\/ar\/programs\/strategic-planning-module\/lessons\/lesson-7-apple-case-study-4\/\" \/>\n<meta property=\"og:site_name\" content=\"Certifeka-edu\" \/>\n<meta property=\"og:image\" content=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/04\/logos-png-01-296x57-1.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0648\u0642\u062a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u064f\u0642\u062f\u0651\u0631\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u062f\u0642\u064a\u0642\u0629 \u0648\u0627\u062d\u062f\u0629\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"WebPage\",\"webpage\"],\"@id\":\"https:\\\/\\\/certifeka-edu.com\\\/programs\\\/strategic-planning-module\\\/lessons\\\/lesson-7-apple-case-study-4\\\/\",\"url\":\"https:\\\/\\\/certifeka-edu.com\\\/programs\\\/strategic-planning-module\\\/lessons\\\/lesson-7-apple-case-study-4\\\/\",\"name\":\"Lesson 7 : Apple Case study - 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