{"id":54315,"date":"2026-04-03T11:46:29","date_gmt":"2026-04-03T11:46:29","guid":{"rendered":"https:\/\/certifeka-edu.com\/programs\/strategic-human-resources-management-module-2\/lessons\/lesson-2-southwest-airlines-4-2\/"},"modified":"2026-04-03T11:46:29","modified_gmt":"2026-04-03T11:46:29","slug":"lesson-2-southwest-airlines-4-2","status":"publish","type":"lesson","link":"https:\/\/certifeka-edu.com\/ar\/programs\/contemporary-hrm-and-talent-management-module-ucam-university\/lessons\/lesson-2-southwest-airlines-4-2\/","title":{"rendered":"Lesson 2: Southwest Airline&#8217;s"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"96\" height=\"114\" src=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/04\/logos-png-01-296x57-1.png\" alt=\"\" srcset=\"https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/04\/logos-png-01-296x57-1.png 96w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/04\/logos-png-01-296x57-1-10x12.png 10w, https:\/\/certifeka-edu.com\/wp-content\/uploads\/2025\/04\/logos-png-01-296x57-1-42x50.png 42w\" sizes=\"auto, (max-width: 96px) 100vw, 96px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h2>Lesson 2<br \/>\nBusiness Alignment<\/h2>\n<h3>Southwest Airlines\u200b<\/h3>\n<h5>Example explain HR mission statement, purpose, vision of the business<\/h5>\n<details id=\"e-n-accordion-item-1760\" open>\n<summary data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1760\" >\n\t\t\t\t\t Southwest Airline Purpose<br \/>\n\t\t\t<svg aria-hidden=\"true\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><br \/>\n\t\t\t<svg aria-hidden=\"true\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t<\/summary>\n<h5 tabindex=\"0\" data-element-id=\"ebookHeading4\" data-node-type=\"text\" data-magic=\"col-description\">Connect People to what is important in their lives through friendly, reliable, and low-cost air travel.<\/h5>\n<\/details>\n<details id=\"e-n-accordion-item-1761\" >\n<summary data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1761\" >\n\t\t\t\t\t Southwest Airline Vision<br \/>\n\t\t\t<svg aria-hidden=\"true\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><br \/>\n\t\t\t<svg aria-hidden=\"true\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t<\/summary>\n<h5>To be the world&#8217;s most loved, most efficient, and most profitable airline.<\/h5>\n<\/details>\n<details id=\"e-n-accordion-item-1762\" >\n<summary data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1762\" >\n\t\t\t\t\t Southwest Airline&#8217;s HR Mission Statement<br \/>\n\t\t\t<svg aria-hidden=\"true\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><br \/>\n\t\t\t<svg aria-hidden=\"true\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><br \/>\n\t\t\t\t\t\t<\/summary>\n<h5>We are committed to provide our employees a stable work environment with equal opportunity for learning and personal growth.<\/h5>\n<h5>Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines.<\/h5>\n<h5>Above all, employees will be provided the same concern, respect, and caring attitude within the organisation that they are expected to share externally with every Southwest customer.<\/h5>\n<\/details>\n<h5 tabindex=\"0\" data-element-id=\"ebookHeading4\" data-node-type=\"text\" data-magic=\"col-description\">Connect People to what is important in their lives through friendly, reliable, and low-cost air travel.<\/h5>\n<h5>To be the world&#8217;s most loved, most efficient, and most profitable airline.<\/h5>\n<h5>We are committed to provide our employees a stable work environment with equal opportunity for learning and personal growth.<\/h5>\n<h5>Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines.<\/h5>\n<h5>Above all, employees will be provided the same concern, respect, and caring attitude within the organisation that they are expected to share externally with every Southwest customer.<\/h5>\n<h5>HR will take a leadership role and provide service in support of Southwest Airline&#8217;s vision by promoting the concept that our employees are our most valuable resource and will be treated as such.<\/h5>\n<h5>The HR department will act as a catalyst to enable all Southwest Airline&#8217;s employees to contribute at optimum levels toward the success of the business.<\/h5>\n<h3>Southwest Airline will achieve success of the business by:<br \/>\n<\/h3>\n<h5>Ensuring that HR department staff are given the tools, training, and motivation to operate in the most efficient and effective manner.<\/h5>\n<h5>Promoting and recruiting the best-qualified people and recognising and encouraging the value of diversity in the workplace.<\/h5>\n<h5>Providing a competitive salary and benefits package and developing the full potential of their workforce by providing training and development for career enhancement.<\/h5>\n<h5>Providing a work atmosphere that is safe, healthy, and secure, as well as conscious of long-term family and community goals.<\/h5>\n<h5>Establishing, administering, and effectively communicating sound policies, rules and practices that treat employees with dignity and equality while maintaining company compliance with employment and labour laws, corporate directives, and labour agreements.<\/h5>","protected":false},"comment_status":"open","ping_status":"closed","template":"","class_list":["post-54315","lesson","type-lesson","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lesson 2: Southwest Airline&#039;s - Certifeka-edu<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/certifeka-edu.com\/ar\/programs\/contemporary-hrm-and-talent-management-module-ucam-university\/lessons\/lesson-2-southwest-airlines-4-2\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lesson 2: Southwest Airline&#039;s - Certifeka-edu\" \/>\n<meta property=\"og:description\" content=\"Lesson 2 Business Alignment Southwest Airlines\u200b Example explain HR 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